MMC 2015 – Part I

MMC 2015 – Part I

Attending ASAE’s MM&C (Marketing Membership Communication) Conference is always interesting. As the Vice Chair of ASAE’s Communication Section Council, I always pay attention to the perception of communication and it always amazes me that it is always the red-haired stepchild when compared to the sexier “marketing.”  This year was no exception: the key note speaker delivered […]

15 in ’14: Part III – Keeping Up With Reality

15 in ’14: Part III – Keeping Up With Reality

Although Real World was the mother of reality television and Survivor and Big Brother pushed it to a new level, reality superstardom didn’t truly arrive until Keeping up with the Kardashians. Sure, we had had Jessica Simpson and Nick Lachey on Newlyweds: Nick and Jessica but both of their music careers had fizzled out and […]

15 in ’14 Part III: Keeping Up With Reality

15 in ’14 Part III: Keeping Up With Reality

Although Real World was the mother of reality television and Survivor and Big Brother pushed it to a new level, reality superstardom didn’t truly arrive until Keeping up with the Kardashians. Sure, we had had Jessica Simpson and Nick Lachey on Newlyweds: Nick and Jessica but both of their music careers had fizzled out and […]